SAMSUNG academy


We created the Samsung Academy to tackle two challenges. First, how to reach all sales agents within the wide range of retailers in the Benelux? Second, Samsung has a very short time-to-market. How can we

assure that the sales force acquires all product knowledge they need before it hits the stores? That is exactly what the Samsung academy delivers. It has become the central training HUB for retailers ever since.



What to do when your HR department faces the challenge of updating learning objectives? As a worldwide operation, it is pinnacle for Danone to convey this knowledge to all in-company talents. But how do you manage to get all this strategic information available to all? For this purpose, Danone organises three worldwide events where all HR experts gather to learn and share their new knowledge. To support these gatherings we developed a social application – for both mobile and desktop environments – where all new content is centrally available before, during and after

the events and can be filtered by function, division and file type. A self-test helps getting a better grasp of the new learning objectives.
Through Danone ‘HR Streams’, participants can communicate with each other, liking each others performances or publications. Developments during the event can be followed through Twitter posts and short drill & practice quizzes help to focus attention. In short: better together through social learning. Users of the app gave it a satisfaction rate of 90%!



The proliferation of social media have forever changed the world of communication. For companies this brings about obvious advantages but it also means there are lurking dangers: when you allow all employees to post messages to Facebook, Twitter and LinkedIn willy-nilly, you are bound to lose control over what is published.

For this purpose we developed the programme ‘Be a Savvy Socialite’ for DSM, one of Europe’s biggest chemical producers. It includes learning the do’s and don’ts by watching videos, reading protocols and doing self-tests for the 15,000 DSM employees, making them true ambassadors for the company!



Commissioned by Stichting Waardering Erkenning Politie (Foundation for Appreciation and Acknowledgement Police), Parcours developed a so-called ‘Buddy training’. Many in the Dutch Police Force have personal problems brought on by stress from traumatic experiences at work. How does one recognise signals? How do you approach these colleagues? And how to have a constructive

conversation about these experiences? Students learn how to do this through watching videos, reading instructions and doing self-tests. Additionally, workshops are organised to further deepen their skills. Over 2000 participants from all corners of the Netherlands have successfully followed this training which has been highly appreciated. A follow-up is in the making!



In the Netherlands, the number of 65 to 75 year olds using internet has doubled since 2010. More than half of this demographic is online every day! Besides communication and practical uses like banking and shopping, they are increasingly searching for information and knowledge. In cooperation with Plus Magazine and Daniël de Levita we launched Etadoro (a take on the Italian ‘eta door’ or golden age), a paid consumer learning platform targeted at the age group between 45 and 80 based on specific interests such as history, creativity, health and lifestyle.

The number of courses is ever growing and more and more elderly people find something that gives them meaningful spending of their time. Through videos (presented by experts in their field), course books and doing assignments (supervised by the trainer), Etadoro forms an inspiring addition to the online experience. But it doesn’t stop there: country-wide gatherings provide an opportunity for both students and trainers to meet and broaden their horizons even further. What is it you always wanted to learn? Check out or

Introducing DigDag

Partou Childcare

Recently Partou started to work with the parent portal DigDag. The classic 'kid log' which one had to write has now been replaced by an iPad mini. Parents will now always be aware of the experiences of their child throughout the day. 

But, how do you ensure that all teaching staff knows how this works? In collaboration with Hakim we created an interactive journey for that. Now the pedagogical staff can learn all the ins and outs of DigDag in a playful way.

Keeping clean

Spaarne Hospital

How do you keep your hospital as sanitary as possible? By transforming the protocols into a fun game! This must have been on the minds of Spaarne hospital when they asked us to develop the Clean & Safe program. 

In this game the employees of the hospital learn how to act conform the hygiene protocols through a fun game with a swinging surprise as a reward!

Dealing with aggression

Institute for Psychotrauma

For IVP, we developed an app revolving the theme ‘dealing with aggression and violence’. The app includes an escalation game, digital syllabus and a self-test. A large part of the transfer of knowledge now takes place before the group training starts. 

During the training, there will be more focus on training skills. After the group training participants will receive reminders of the course material on set times, causing the transfer to optimize the obtaining of knowledge. A fullworthy parcours!

Train the Trainers

Democratic Control of Armed ForceS

In cooperation with the Democratic Control of Armed Forces (DCAF) and Atlantic Initiative we set up a Train the Trainer session for judges and lawyers working in Bosnia and Herzegovina. Commissioned by the Judicial and prosecutorial Training Centre of the Republika Srpska we taught teachers how to design an effective and active training.

Parcours traveled to the green hillside area of Banja Luka and hosted 2 days of active training there. And successfully (thanks to two fantastic interpreters)! 

Route App

St. Antonius Hospital

St. Antonius took our name Parcours very literally! Commisioned by the new and innovative St. Antonius Hospital in Utrecht, we developed a route guide. We made a web app suitable for smartphones, tablets, laptops, PCs and even big plasma touch screens. 

In addition, all data is managed centrally. The employees of Facility & Services can now manage the maps, routes and locations by themselves. And that’s just perfect for a hospital in development!

Digital Work Environment

The Council of State

In collaboration with Prof. Dr. Wim Veen we proposed a few digital work environment designs for The Council of State’s Advising section. 

Advice and Interface designs for a digital work environment where lawyers, state councils and supporting staff can interact with various devices as well in the office as with a mobile.